JACQUELYN SMITH

For years and years you've been warned: First impressions are lasting.

"I wish I could take some of the pressure off people when it comes to making first impressions, but the reality is that they are really important, mostly because they are so difficult to change and because they're made remarkably quickly — usually within seconds, before you've even said a word," says Heidi Grant Halvorson, social psychologist, associate director of Columbia Business School's Motivation Science Center, and author of "No One Understands You and What to Do About It."

http://www.businessinsider.com/social-psychologist-explains-how-to-recover-from-bad-first-impression-2015-3